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Deployment of Total Marketing Campaign

7 Steps to Success

Marketing is one of core activities deciding the success or failure of Company:
  • Make known
  • Create brand
  • Increase sales
  • Increase effect
  • INCREASE
    WEBSITE
    VISITS
  • INCREASE
    BRAND
    AWARENESS
  • INCREASE
    TURNOVER
    PROFIT
  • OPTIMIZE INVESTMENT
    EFFECT

Deploy total marketing through 7 steps

Right deployment – High effect

  • 1
    COMPETITION ANALYSIS
    • Perform analysis on market, business fields of the company
    • Analyze competitors, marketing activities which are used by competitors
  • 3
    DEFINE TARGETS
    • Define approaching targets by age, gender, geography, occupation, income,.. to select suitable marketing channels
    • From the target targets, propose budget, performance progress to ensure effectiveness for each campaign
  • 5
    SET UP PLAN
    • Carry out incentive program: voucher, incentive accumulation point, lucky draw, join in partner association, etc. both online and offline
    • Design banners, leaflets serving for campaign
    • Build micro-site and sale-page to serve campaign (if necessary)
    • Propose budget, progress of cooperation to perform each campaign
  • 7
    REPORT MEASUREMENT
    • Analyze each measurement tool and particular measurement indicators for every marketing method
    • Summarize reports and evaluate the effect of each method of performance
  • 2
    DEFINE GOAL
    • Increase Brand awareness?
    • Increase wensite visits
    • Increase website ranking
    • Increase sales
  • 4
    CREATE MESSAGE
    • Drafting on program, message, event
    • Propose procedures to perform micro-site and sale-page to serve campaign

  • 6
    PERFORM CAMPAIGN
    • Select suitable message communication channels
    • Select display advertising network, search engine
    • Select database for email marketing, SMS marketing
    • Select and approach suitable social networks

FIT BUSINESS CORE IN REAL CONTEXT
With Smartwork formula1+2+3 = 0
Shared Services
For Good Business
Startup & Growth

Flexible Packages
For Specific Demand
Online & Offline
Marketing Campaign With Great Database Targeting Prospect
NO
● Wasting Money
● Testing Time
● Correction Act
428, Dien Bien Phu Street, District 10, HCMC
Tel: (028) 38 329 529
Fax: (028) 38 329 579
Hotline: 0933 365 999 (English Speaking)
Email: marketing@smartwork.vn
Director: Nguyen Hoang Vu
Commerical certificate No.0310572550, announce at 01 Nov 2011,
by Ho Chi Minh Planning and Investment Department
Smartwork
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